Creative Director | Marketing Strategist

Wild Health Brand Design

Project Overview

Branding and Creative Direction

The brand design, creative direction, and media production for a precision health company’s product line and fellowship training.

Client
Wild Health
Role
Branding | Creative
Website
Social Media & Press

This ad was featured on television and on the jumbo-tron ad events around the US in 2022-2023.

Project Gallery

Introduction & Challenge

I wanted to create a brand that truly captured the essence of what this company stands for – personalized care that empowers individuals to take charge of their health and wellness.To achieve this, I started by researching Wild Health’s core values and mission statement. From there, I developed a visual identity that reflected its natural and holistic approach to healthcare while still maintaining a sense of professionalism. To do this, I incorporated macro photography, a variety of nature images, and directed the language that would be used to address patients. I worked with Influencers and a team of artists, copywriters, and marketers to achieve my desired vision. Overall, designing the brand for Wild Health has been an incredible experience. Seeing it come together so seamlessly has only reinforced my belief in the power of great branding to communicate values and connect with audiences on deeper levels.

Strengthening Partnerships and Brand Awareness

Through my creative direction, we achieved several positive outcomes for Wild Health’s brand identity. Firstly, our distinctive design and cohesive visual identity helped establish a strong and recognizable presence in the industry. This resulted in increased brand recognition among our target audience and beyond. The thoughtfully designed marketing materials effectively conveyed Wild Health’s message of personalized care, leading to heightened trust and credibility within the medical community. As a result, we witnessed an influx of new patients seeking holistic precision medicine solutions.

 

The consistent presentation of our brand across various channels also enabled successful partnerships and collaborations with like-minded organizations. These alliances not only expanded our reach but also reinforced Wild Health’s position as a leader in the field. By creating engaging visuals paired with compelling messaging, we successfully communicated both what sets Wild Health apart from competitors and its dedication to empowering individuals on their health journey. This resonated deeply with our target audience who embraced it wholeheartedly.

 

These positive outcomes demonstrated that through strategic creative direction, we were able to elevate Wild Health’s brand image while effectively connecting with patients seeking holistic precision medicine solutions. It has been immensely fulfilling to witness how this approach positively impacts both the growth of the company and the well-being of those we serve.